Pet franchises are on the move according to Franchise Direct report
Written by FranchiseDirect.com on Thursday, 16 December 2010Around the world, pet businesses are booming. In America, it is estimated that pet owners will about $47 billion in their animals this year. Among the businesses that are reaping the rewards are pet franchises, according to a report from Franchise Direct.
Franchise Direct, one of the world’s leading franchise opportunity websites, has a lot of expertise when it comes to assessing the state of the franchise industry. They have published many unique reports on franchising, and their pet franchising report examines the Franchise Disclosure Documents (FDDs) of 17 different pet franchises, across seven different subcategories.
The first thing to know about pet franchises is that they make up a diverse and growing industry. Businesses from pet supply retailers to dog-sitting franchises have all been successfully franchised. In a developing industry like the pet business, consumers tend to trust established names, and this fact partly underlines the rapid success of pet franchises.
The industry owes its explosion in part to the fact our love for pets continues to grow. Consider America, where 62% of US households own at least one pet. Today, you’ll find a pet in 71.4 million American homes, which is an increase of over 20 million pets since 1998. In line with the rise in pet ownership is the growth of niche pet franchise markets. Pet owners now spend lavishly on expensive pet hotels, vet care and upscale pet products. But the best indicator of the strength of the pet industry is this: when then US economy went into recession in 2008, consumer spending on pets remained steady.
As for the pet franchise market, food continues to be the engine of the pet economy, but as pets live longer, owners are also spending more on vet care, grooming, supplies and medicine, and pet franchises have been created to work with nearly every niche in the industry.
Many entrepreneurs come to pet franchising with no previous experience working in the pet industry. While anyone can be successful with a pet franchise, we find that people who love animals often enjoy the most success in this field. Their passion for pets drives them to better things both in life, and ultimately, in business. As the Franchise Direct pet franchise report outlines, pet franchises are in a robust state and primed for bigger things.
About Franchise Direct: Franchise Direct (www.FranchiseDirect.com) is one of the world's leading portals for franchise and business opportunities. Started as a single website for the promotion of franchises in the US market in 1998, Franchise Direct now operates a suite of six multilingual sites targeting North America and Europe.

